Now Local Businesses Can Use Social Networking Sites To Get New Customers
It’s not a fad, it’s not going away. More and more businesses are finding it mandatory to have a social networking presence.
Wikipedia says:
“A social networking service is an online service, platform, or site that focuses on building and reflecting of social networks or social relations among people, e.g., who share interests and/or activities. A social network service essentially consists of a representation of each user (often a profile), his/her social links, and a variety of additional services. Most social network services are web based and provide means for users to interact over the internet, such as e-mail and instant messaging. Online community services are sometimes considered as a social network service, though in a broader sense, social network service usually means an individual-centered service whereas online community services are group-centered. Social networking sites allow users to share ideas, activities, events, and interests within their individual networks.”
But what does it mean for you and your business? And what are the potential rewards?
In the beginning Facebook was initiated by and embraced more by the younger generation, but as it grew so did the age and range of experience for its members. Then more and more businesses saw the importance of communication with their clients, their constituencies, and their potential customers.
Now more and more small businesses are joining individual social networks. But the king of them all is Facebook. The number of members is staggering.
- More than 500 million active users
- 50% of the active users (Over 250 million) log on to Facebook in any given day
- The average user still has about 130 friends, but that should expand in 2011.
- There are more than 250 million active users currently accessing Facebook through their mobile devices.
- People that use Facebook on their mobile devices are twice as active on Facebook than non-mobile users.
Advertising on Facebook has grown exponentially, and in some ways even rivals Google. Each day more than 20 million Facebook users connect with Facebook Pages.
In fact, Alexa.com ranks Facebook 2nd to Google. By establishing your business presence on Facebook Pages you will reach and connect with local Facebook users in your area, and make natural and real connections through a social network that is based on sharing information with close friends, family and acquaintances.
Simply put, Facebook Pages is the profile page for organizations, businesses, celebrities and bands, and is intended to be a place to publicly and officially broadcast useful information to fans.
To learn more about Facebook and how it can benefit local businesses LocalAdClicks.com has created a resource book entitled “Facebook Success”.
To download your FREE resource eBook on Facebook Success CLICK HERE
Here’s a summary of the facts and figures Twitter shared in April 2010 about users in the United States:
- Twitter now has 105,779,710 registered users.
- New users are signing up at the rate of 300,000 per day.
- 180 million unique visitors come to the site every month.
- 75% of Twitter traffic comes from outside Twitter.com (i.e. via third party applications.)
- Twitter gets a total of 3 billion requests a day via its API.
- Twitter users are, in total, tweeting an average of 55 million tweets a day.
- Twitter’s search engine receives around 600 million search queries per day.
- Of Twitter’s active users, 37 percent use their phone to tweet.
- Over half of all tweets (60 percent) come from third party applications.
- Twitter itself has grown: in the past year alone, it has grown from 25 to 175 employees.
Certainly, the tie between Twitter and mobile is strong, as 63% of Twitter users access social networks via mobile phone, compared to 34% of social networkers as a whole. Also, 73% of Twitter users send SMS text messages multiple times per day.
What is Twitter? Well, Twitter has been one of the fastest growing sites on the web today. It is taking the internet by storm and there are around 10,000 new users per day signing up to participate in this internet revolution.
Twitter is best described as a micro blogging platform. You are limited to 140 characters messages each time you send a message to your followers, which initially, may seem a small amount. However, as you become more experienced, it’s just amazing what you can fit into 140 characters.
and officially broadcast useful information to fans.
In order for you to more fully understand Twitter and how it can be used as a traffic tool for local businesses, LocalAdClicks.com has created the “Tweet Local” report.
If you would like to receive this FREE report just CLICK HERE and download it compliments of LocalAdClicks.com
